One of the worst things about starting a blog today is that you can learn almost everything for free.

Open YouTube and you’ll find thousands of videos promising overnight success, passive income while you sleep, and Pinterest strategies that supposedly generate millions of pageviews overnight. The problem isn’t finding information. The problem is figuring out who to trust.

As someone who manages six niche blogs and uses Pinterest as a major traffic source, I’ve spent countless hours watching videos about Pinterest marketing, blogging, affiliate marketing, online business, and content creation. Some creators have been incredibly helpful. Others have mostly been helpful at convincing me to click their thumbnails.

Over the years, I’ve narrowed my list down to five creators I consistently come back to. If you’re trying to learn Pinterest marketing, grow blog traffic, understand affiliate marketing, or figure out how to earn money from Pinterest, these are the channels I’d recommend watching first.

Disclosure: None of these creators asked to be featured in this article. These are simply the YouTube channels I personally watch and recommend.

Quick Comparison: My Favorite YouTube Channels for Pinterest Traffic and Blogging

Simple Pin Media (@SimplePinMedia)

Best For: Pinterest Marketing and Traffic Growth

What I appreciate most about Simple Pin Media is that they’re deeply connected to the Pinterest ecosystem. They often have insights into platform updates, best practices, and emerging trends before many other creators begin discussing them. That makes their content especially valuable for bloggers and business owners who rely on Pinterest traffic.

One thing that sets them apart is how well they simplify Pinterest marketing. Instead of overwhelming viewers with complicated strategies, they break Pinterest down into actionable steps that beginners can actually implement.

I also enjoy their interviews with successful bloggers, business owners, and Pinterest users. Hearing real-world success stories often provides insights you won’t find in a typical tutorial.

Another bonus? If you’re not a huge YouTube watcher, they also offer podcast content, making it easy to learn while driving, exercising, or working on your blog.

Why I Recommend Them

• Pinterest-specific education
• Beginner-friendly explanations
• Platform insights and updates
• Success story interviews
• Podcast option for learning on the go

Start Here

• Getting Started with Pinterest
• Pinterest Marketing for Beginners Playlist

Best For

• Pinterest marketing
• Pinterest affiliate marketing
• Bloggers
• Online business owners

Anastasia Blogger (@AnastasiaBlogger)

Best For: Affiliate Marketing, AI Tools, and Blog Monetization

If your goal is to turn your blog into an income-generating asset, Anastasia Blogger is someone worth following.

What I love most about Anastasia’s content is that she’s always exploring new opportunities. Whether it’s affiliate marketing, AI tools, blogging strategies, or creative ways to monetize a website, she consistently stays ahead of emerging trends.

While many creators simply repeat the same blogging advice year after year, Anastasia is constantly testing new tools and looking for innovative ways to grow traffic and revenue.

For bloggers interested in affiliate marketing for beginners, Pinterest affiliate marketing, or finding new monetization opportunities, her channel is packed with useful ideas.

Why I Recommend Her

• Affiliate marketing education
• AI tool recommendations
• Blog monetization strategies
• Creative income ideas
• Future-focused content

Start Here

• Anastasia‘s YouTube Channel

Best For

• Affiliate marketing
• Affiliate marketing for beginners
• Online money making
• Blog monetization

Lori Ballen (@Loriballen)

Best For: Hands-On Marketing Tutorials and AI Tools

I’ve been following Lori Ballen since my days in real estate more than 20 years ago. We were in different parts of the country, but we were both building real estate blogs, focused on SEO (search engine optimization) and learning how to generate multiple streams of semi-passive income.

I love that we’ve both maintained our passion for blogging and now are fully embracing all aspects of digital marketing and AI tools evolved

One thing I especially appreciate about Lori’s content is that she doesn’t just talk about tools and strategies. She actually shows you how to use them.

Many of her videos include live demonstrations where she shares her screen, walks through the process step-by-step, and shows exactly how she accomplishes specific tasks. For visual learners, that’s incredibly valuable.

And even if you aren’t a newbie to content creation or pinterest marketing, you’ll enjoy learning about all the new tools and technology she’s using to to continually grow her business (and her bank account!).

Whether she’s discussing AI tools, content creation tools, blogging, online marketing, or website growth strategies, she consistently provides practical demonstrations that you can easily follow along with.

Why I Recommend Her

• Step-by-step tutorials
• Real-world demonstrations
• AI and marketing tools
• Practical implementation advice
• Years of marketing experience

Start Here

• Lori’s YouTube Channel
• Making Money with Pinterest Playlist

Best For

• Sharing new content creation tools
• Hands-on demos / how to vidoes
• Generating multiple streams of income online (from Pinterest blogging to Stack, digital downloads, courses and more)

Heather Farris

Best For: Building a Pinterest Strategy That Actually Makes Sense

Heather Farris is another creator I regularly recommend to new bloggers.

Like Simple Pin Media, Heather has extensive Pinterest knowledge and does an excellent job explaining how Pinterest works without making it feel overly technical or intimidating.

One of my favorite things about Heather’s content is her teaching style. She has a simple, straightforward way of presenting information that makes Pinterest feel much easier to understand.

Her videos focus on practical strategies, realistic expectations, and clear explanations, which is exactly what most new bloggers need.

Why I Recommend Her

• Extremely beginner-friendly
• Easy-to-understand explanations
• Actionable Pinterest strategies
• Focus on long-term growth

Start Here

• Heather’s YouTube Channel
• Blogging for Beginners Playlist
• Pinterest for Beginners Playlist

Best For

• Pinterest blogging tips + tools
• New bloggers
• Pinterest traffic

Elna Cain (@elna-twinsmommy)

Best For: Getting a Real Life Example of How Blogging Works for a Busy Mom

One reason I’ve always liked Elna Cain’s content is that she feels relatable. She’s not trying to present herself as some mysterious internet millionaire. Instead, she openly shares her blogging journey, experiences, lessons learned, and the strategies that have worked for her.

That authenticity is refreshing.

Elna covers blogging, traffic generation via Pinterest, freelance writing, and affiliate marketing, but she does so from the perspective of someone who has actually built a successful online business rather than simply talking about it.

If you’re brand new to blogging and wondering where to start, her channel is one of the most approachable resources available.

Why I Recommend Her

• Honest blogging advice
• Real-world experiences
• Practical pinterest marketing guidance

Start Here

• Elna’s YouTube Channel

Best For

• Blogging tips + sharing her traffic and income reports
• Pinterest ideas + strategies

What These Creators Have in Common

What’s interesting is that none of these creators teach a get-rich-quick strategy.

In fact, the reason I continue watching them is because they focus on the fundamentals that actually matter:

• Creating valuable content
• Understanding your audience
• Building traffic over time
• Growing an email list
• Learning affiliate marketing
• Diversifying income streams
• Building a sustainable online business

And even though I’ve been using Pinterest for over 10 years, it’s still great to tune into see what other content creators are focused on and what’s working (or not working!) for them.

And of over time, the tactics change. Pinterest changes. Google changes. AI tools change. But these core principles continue to work year after year.

If I Were Starting Over Today

If I were starting a brand-new blog tomorrow, I’d subscribe to all five of these channels and spend some time getting to know each creator.

One thing I’ve learned over the years is that no single expert has all the answers. Each of these creators brings something different to the table. Some are stronger on Pinterest marketing, some focus more on blogging, some are excellent at affiliate marketing, and others do a fantastic job covering AI tools, content creation, and online business strategies.

You’ll probably find that certain creators resonate with you more than others, and that’s perfectly normal. We all learn differently. Some people prefer detailed tutorials and step-by-step demonstrations, while others enjoy interviews, case studies, or big-picture strategy discussions.

My advice is to listen to a variety of voices, take notes, test ideas for yourself, and figure out what works best for your blog and your audience.

I also want to share one word of caution.

The online business world is full of people promising fast results, six-figure incomes, secret strategies, expensive courses, private memberships, and “proven systems” that supposedly guarantee success. While there are certainly some excellent paid courses and communities out there, I’d encourage you to learn as much as you can for free first.

The creators featured in this article have hundreds of hours of free content available on YouTube. You can learn an incredible amount simply by watching, taking action, and applying what you learn to your own website.

In my experience, the best education comes from doing the work yourself. Start a blog. Create content. Make Pinterest pins. Learn affiliate marketing. Experiment. Make mistakes. Keep going.

Once you’ve built a foundation and understand the basics, you’ll be in a much better position to decide whether a course, coaching program, or paid community is actually worth the investment.

The good news is that you don’t need to spend thousands of dollars to get started. You simply need a willingness to learn, take action, and stay consistent.

These five creators can help you do exactly that.

Final Thoughts

There are thousands of YouTube channels covering blogging, Pinterest marketing, affiliate marketing, and online business.

These are the five I consistently come back to.

They teach practical strategies, explain concepts clearly, and focus on building long-term success rather than chasing shortcuts.

If you’re serious about growing a blog, generating traffic from Pinterest, and building an online business that actually lasts, I’d start with these channels and begin learning from people who have already walked the path you’re trying to follow.

SAVE THIS FOR LATER – OR SHARE WITH A FRIEND!

People think about YouTube. They think about TikTok. Maybe blogging.

Pinterest? That’s where people save cookie recipes, dream about kitchen remodels, and plan vacations they may never actually take. At least that’s what I thought.

Then I discovered that some people were quietly using Pinterest to drive thousands of visitors to their websites every month. Not followers. Not likes. Actual website traffic.

And that traffic was turning into affiliate commissions, ad revenue, email subscribers, digital product sales, and even full-time businesses.

The best part? Most of these people weren’t dancing on camera, posting multiple times a day, or trying to become social media influencers.

Pinterest works differently. Unlike most social platforms, Pinterest functions more like a search engine. People come to Pinterest looking for solutions, ideas, products, and answers. They’re actively searching, which means they’re often much closer to taking action. That’s what makes Pinterest such a powerful tool for entrepreneurs, bloggers, content creators, and small business owners.

In this guide, we’ll break down exactly how people make money on Pinterest, the different business models you can use, how long it typically takes to see results, and the biggest mistakes beginners make.

And no, you don’t need a huge audience, fancy equipment, or years of experience to get started.

Let’s dive in..

Quick Navigation

1. Can You Actually Make Money on Pinterest?
2. What You Need Before You Start
3. The 5 Ways to Earn Money from Pinterest
4. The Secret Weapon Most Pinterest Beginners Skip (PinClicks)
5. Tips to Actually Get Your Pins Seen
6. How Long Does It Take to Make Money on Pinterest?
7. Common Mistakes to Avoid
8. My Favorite Pinterest Monetization Method

1. Can You Actually Make Money on Pinterest?

Short answer: yes. Longer answer: yes, but it works differently than most people expect.

Pinterest isn’t a social media platform in the traditional sense — it’s a visual search engine. People go to Pinterest the same way they go to Google: to find answers, inspiration, and solutions. That’s a fundamentally different mindset than someone scrolling Instagram to kill time. Pinterest users are actively looking for things — which makes them far more likely to click, buy, and convert.

With over 500 million monthly active users and a platform that skews toward people actively planning purchases, Pinterest sits in a sweet spot that most content creators haven’t fully tapped yet. That’s good news if you’re just getting started.

That said — and this is the honest part — Pinterest income is not overnight money. It’s slow burn, long burn income. The people who succeed on Pinterest treat it like a long-term strategy, not a quick fix. Keep that expectation in your back pocket and everything that follows will make a lot more sense.

So What Kind of Income Are We Talking About?

We get this question a lot. There are so many variables, from the niche you select, your learning curve, and how much time you invest in growing your pinterest account, but here is a general overview of what to expect…

2. What You Need Before You Start

Good news: the barrier to entry is low. Here’s what you actually need before your first pin goes live.

A Free Pinterest Business Account

Convert your personal account or create a new one at no cost. A business account unlocks Pinterest Analytics, which you’ll need to understand what’s working. It also enables the ability to add your website link to pins — which is where the money flows.

A Place to Send Your Traffic

Pinterest is a traffic driver, not a destination in itself. You need somewhere to send people — a blog, a website, an Etsy shop, or a landing page. Most people who earn money on Pinterest are sending clicks to content that earns through ads or affiliate links.

A Pin Design Tool

Your pins are your storefront. Blurry, cluttered, or text-heavy designs get skipped. The good news is you don’t need design skills — you need the right tool. A few worth knowing:

• Canva — The most popular choice for beginners. Drag-and-drop templates, thousands of Pinterest-specific layouts, and a free tier that covers most needs. Canva Pro unlocks more templates, a brand kit, and the background remover.
• Kittl — A popular choice for Print on Demand sellers and also works really well for Pinterest pin creation, which makes it worth mentioning separately. Kittl’s templates and AI tools are optimized for the platform in a way general design tools aren’t always.
• Ideogram — An AI image generation tool that’s surprisingly good for creating unique, eye-catching visuals for your pins. The free tier is generous, and the results can stop a scroll in ways stock photos can’t.
• Midjourney — For more advanced, highly stylized AI-generated images. Steeper learning curve than Ideogram but powerful results for creators who want truly distinctive pin aesthetics.

A Keyword Research Tool (This One’s the Game Changer)

We’ll cover this in detail in Section 4, but it deserves a mention here because it should be part of your setup from day one. Most people guess at keywords (aka search terms or phrases) and wonder why their pins never get traction. The fix is PinClicks — a Pinterest-specific keyword research tool that shows you exactly what people are searching for and at what volume.

3. Ways to Earn Money from Pinterest

There’s no one-size-fits-all path here. Some of these methods work better depending on whether you have a blog, a shop, a skill, or just a willingness to learn. Pick one to start — don’t try all five at once.

Method 1: Drive Traffic to a Blog or Website

This is the foundation of how to earn from Pinterest for most content creators — and it’s exactly what we do at Bloom Digital. The idea is simple: create pins that link to blog posts, and monetize those blog posts through display ads and affiliate links.

Here’s why this method is so powerful: once your blog qualifies for a premium display ad network, every single pageview earns money. You don’t have to sell anything. You don’t need the reader to click a link. They just have to show up and read — and Pinterest sends them there.

The two networks most bloggers work toward are Mediavine (which requires 50,000 sessions per month) and Raptive (formerly AdThrive, which requires 100,000 pageviews per month). Both pay significantly more than Google AdSense and are widely considered the gold standard for content site ad revenue. Getting accepted into either one is a major milestone — and Pinterest traffic counts toward those thresholds just as much as Google search traffic does.

Pinterest acts as a search engine that sends a steady, compounding stream of readers to your content. Unlike Instagram or TikTok where posts disappear within 48 hours, a well-optimized pin can resurface months or even years after you created it — continuing to build toward those session counts long after you’ve moved on to new content.

To put it in perspective: One of the websites we manage at Bloom Digital was in a high competition niche (Health & Wellness) and it went from zero to over 460,000 impressions in 90 days with 6,000+ monthly visitors to the website in less than 4 months. It driven almost entirely by consistent, keyword-focused pinning. No paid ads, no viral moments, just strategy, repetition and a focus on providing value to our readers. We were able to get the website approved by Journey by Mediavine (their intro program) and start earning ad revenue fairly quickly.

Method 2: Pinterest Affiliate Marketing

You don’t always need a blog between the pin and the commission. Pinterest allows you to link pins directly to affiliate products, which means someone can click your pin, buy the product, and you earn a commission — no website required (though having one definitely helps).

The easiest place to start is Amazon Associates. The approval bar is low, the product catalog covers almost any niche, and it’s the affiliate program most beginners can get into quickly. Commissions are modest (typically 3–5%) but the sheer range of products means almost any Pinterest content can be monetized.

Once you’ve got your footing with Amazon, you can level up to dedicated affiliate networks where commissions are significantly higher:

• FlexOffers — Strong for health, home decor, and e-commerce brands. Great if you’re in lifestyle niches.
• ShareASale — Wide variety of programs across almost every niche. Beginner-friendly approval process.
• PartnerStack — The go-to network for software and SaaS tools. If your content covers digital tools and online business, this is where the higher commissions live.
• Impact — Where you’ll find larger brand programs including Canva, and other well-known platforms.

FTC Disclosure Reminder: Always disclose affiliate relationships on your pins and linked content. A simple “This post contains affiliate links” at the top of your article or in your pin description covers you legally and builds trust with your audience.

Method 3: Sell Your Own Digital Products

Digital products are one of the best ways to earn money online because you create them once and sell them indefinitely. Pinterest is an exceptional platform for driving traffic to digital product shops because the visual format is perfect for showing off planners, templates, printables, and design assets.

Etsy is the most natural home for digital products if you’re just starting out. You can pin directly to your Etsy listings, and the platform already has built-in buyer trust.

If you want to know which digital products are actually selling before you invest time creating them, Everbee is a research tool that shows you Etsy sales data, search volume, and competition — invaluable for making sure you’re not creating products nobody wants.

Method 4: Promote Print on Demand Products

Print on demand and Pinterest is an underrated combination that most beginners completely overlook. The idea: create designs for products like t-shirts, mugs, tote bags, or wall art using a platform like Printify or Printful, and it will feed your new product listing directly to your Etsy or Shopify shop. You can just link directly to specific items in your shop from Pinterest.

Pinterest’s visual format is perfect for product discovery — especially for the kinds of niche, design-forward products that POD sellers create. A well-designed mockup pin in a specific niche (think funny dog mom mugs or minimalist motivational wall art) can drive consistent shop traffic without any ad spend.

The products that tend to perform best on Pinterest: wall art, seasonal items, gifts with personality, customizable gifts, and anything with a strong visual aesthetic. Think about what would stop you from scrolling.

Method 5: Offer Services or Coaching

Don’t have a product yet? Lead with a skill. Pinterest can be a surprisingly effective platform for attracting service clients — especially in creative, business, and lifestyle niches.

Virtual assistants, social media managers, pin designers, copywriters, logo creators, and coaches have all used Pinterest to attract clients. Create pins that demonstrate your expertise or speak directly to the problem your ideal client is trying to solve. Link to a simple landing page or contact form.

If you want to offer services but aren’t sure where to start, Fiverr is a good low-barrier platform to list your offerings while you build your portfolio and reputation.

4. The Secret Weapon Most Pinterest Beginners Skip

Here’s the truth about why most Pinterest strategies fail: people guess at keywords (i.e. what people are searching for on Pinterest).

They pick words that sound right, write pin descriptions that feel relevant, and then wonder why their pins sit at zero impressions week after week. The problem isn’t the design or the posting schedule. The problem is that nobody is searching for the words they’re using.

Quick example:

Let’s say you are adding a Pin about a new healthy, high protein cookie recipe you created. You fondly refer to it as “Mama’s Big Cookie Recipe”, but no one is going to visiting Pinterest and actively searching for that phrase. If you had access to a tool like PinClicks, you could uncover other phrases (keywords) that people are searching for like “high protein cookies” (1,200 searches per month) or better yet, “high protein snacks” (435,000 searches per month).

So instead of a Pinterest title called “Mama’s Big Cookie Recipe” you could do something like “Best High Protein Cookies – Made by Mama”. And in the pin description, you can add in a few other relevant keywords like “high protein snacks” or “healthy cookie recipes”.

This is exactly why PinClicks has been, genuinely, one of the most valuable tools in our entire toolkit. It’s a Pinterest-specific keyword research tool that shows you what people are actually searching for on the platform — with real search volume data.

On a personal note, I use PinClicks almost every single day – usually several times daily – and it is has completely changed how my team creates content and pinterest pins. Before, we were creating articles and pins based on browsing Pinterest (for hours!) and on intuition . Now, every pin title, every description, every board name is built around search terms we know people are actually looking for.

Here’s another simple example of how it works:

Say you want to write a pin about making money from home. You might naturally use the phrase “work from home ideas” — which sounds reasonable. But PinClicks might show you that “earn money from home” has 15,075 monthly searches on Pinterest while “ways to earn money online” only gets 828. Same general topic, dramatically different traffic potential. That’s the kind of data that changes everything.

If you’re serious about making Pinterest work as an income stream, this is the tool that bridges the gap between pinning and actually being found.

5. Tips to Actually Get Your Pins Seen

Once you know how to earn money on Pinterest, the next question is how to make sure anyone actually sees your pins. Here’s what actually moves the needle:

• Use keywords everywhere. Your pin title, pin description, board name, and board description should all include the keywords your ideal reader is searching for. This is where PinClicks data pays off directly — use the actual search terms, not paraphrases of them.
• Use the right dimensions. Pinterest is built for vertical content. The ideal pin ratio is 2:3 (for example, 1000 x 1500 pixels) or 9:16 ratio also works well. If you are outside these ratios, there is a chance that your pin image can get cropped or deprioritized in feeds.
• Create fresh pins, not repins. Pinterest’s algorithm rewards new content. Create new pin designs for your content rather than just re-sharing existing pins. Even linking to the same article, a new pin image is considered fresh content.
• Consistency beats volume. Pinning 3 to 10 times per day consistently outperforms pinning 50 times one week and nothing the next. Set a sustainable schedule and stick to it.
  • As of June 2026, I’m finding that it’s better to post 3 quality pins each day than just flooding Pinterest with 10 or 20 generic Canva-templated pins or pins that were 100% AI generated. Take a little extra time to make them look their best and it really pays off.
• Use niche-specific boards. A board called “Recipes” is fine. A board called “Quick & Healthy Dinner Recipes” is better. Specificity helps Pinterest understand who to show your content to.
• Design for the scroll. Use Kittl or Canva to create clean, readable designs with a clear focal point. The text on your pin should be readable as a thumbnail. If you have to zoom in to read it, it’s too small.
• Consider a scheduling tool. Tailwind is the most popular Pinterest scheduling tool and also shows analytics data that helps you understand your best-performing content. Scheduling in batches saves significant time.

6. How Long Does It Take to Make Money on Pinterest?

The honest answer: 4–6 months before you see meaningful, consistent traction. Possibly longer if you’re starting a new account from scratch.

That might feel discouraging, but here’s the flip side: a pin you create today can still be sending traffic to your site in 2027 or 2028. Pinterest has a compounding quality that no other platform matches. Your early pins don’t disappear — they accumulate, resurface, and keep working long after you’ve moved on to creating new content.

To put it in real terms: Bloom Digital went from a brand new Pinterest account to over 160,000 monthly impressions and 617% growth in outbound clicks in just 90 days — purely through consistent, keyword-driven pinning. That’s not overnight, but it’s also not years. The strategy works. The timeline just requires patience.

The people who quit at month two are the ones who miss the breakthrough at month four. If you’re building this as a genuine earn money online strategy — not a side hustle experiment — commit to six months of consistent effort before you evaluate whether it’s working.

7. Common Mistakes to Avoid

Save yourself months of frustration by avoiding these:

• Pinning without keyword research. This is the single biggest reason accounts stall. If you’re not using PinClicks or a similar tool to find real search data, you’re essentially guessing.
• Ignoring Pinterest Analytics. Your analytics tell you which pins are actually driving clicks — not just impressions. Double down on what works, not what you personally like best.
• Only pinning your own content. Pinterest rewards accounts that engage with the platform broadly. Pin a mix of your own content and relevant content from others in your niche.
• Giving up before the algorithm catches up. New accounts take time to build trust with Pinterest’s algorithm. Consistency in the early months is non-negotiable.
• Cluttered or unreadable pin designs. More text is not better. More visual elements are not better. Simple, clean, and clear wins every time.
• Forgetting affiliate disclosures. Not just an ethical requirement — it’s a legal one. A simple disclosure on every pin and linked post keeps you compliant and builds reader trust.
• Treating every pin the same. Different income methods need different pin strategies. An affiliate marketing pin and a blog traffic pin should look and read differently. Tailor each one to the action you want the reader to take.

My Favorite Pinterest Monetization Method

If I were starting over today and had to choose just one Pinterest monetization strategy, I would focus on driving Pinterest traffic to a blog. Not because it’s the fastest option. Not because it’s the easiest option. Because it’s the strategy that creates the biggest long-term asset.

Here’s why.

Let’s say you create a helpful article about meal planning, home decor, personal finance, or any topic people are actively searching for on Pinterest.

Someone discovers your pin. They click through to your blog.

Now several things can happen:

• You earn ad revenue while they’re reading your article.
• They may click an affiliate link and purchase a recommended product.
• They might join your email list.
• They could buy a digital product, template, printable, or course.
• They may return later and become a loyal reader.

That’s multiple potential income streams from a single piece of content.

This is one of the biggest reasons I love blogging. You’re not relying on just one way to make money.

A single Pinterest pin can send traffic to a blog post for months—or sometimes even years. And every visitor creates another opportunity for your content to earn. Compare that to many social media platforms where a post gets attention for a day or two before disappearing into the internet abyss forever.

Pinterest content tends to have a much longer shelf life.

Now, I want to be realistic. This isn’t a “make money by next Tuesday” strategy.

Blogging and Pinterest both reward consistency. It takes time to create content, build traffic, and gain momentum. But if your goal is building a real online business instead of chasing quick wins, I believe driving Pinterest traffic to a blog is one of the smartest and most scalable approaches available today.

If I were building from scratch right now, that’s exactly where I’d start.

Ready to Start Earning From Pinterest?

Learning how to make money on Pinterest isn’t about finding some secret trick — it’s about understanding that Pinterest is a search engine, treating it like one, and showing up consistently enough to let the platform work in your favor.

Whether you’re here to drive traffic to a blog, earn commissions through affiliate marketing, sell digital products, launch a print on demand shop, or attract clients for a service — the foundation is the same: great keywords, great design, and a willingness to be consistent when the results aren’t immediate.

Start with one method. Pick the tools that fit where you are right now. Do the keyword research before you pin a single thing. And don’t underestimate what’s possible with a platform that keeps sending traffic long after you’ve moved on to creating something new.

Tools we use and recommend:

• PinClicks — Pinterest keyword research that shows you what people are actually searching for
• Ideogram — Pin design tool built specifically for Pinterest
• Amazon Associates — The easiest affiliate program to start with
• Printify — Print on Demand supplier with hundreds (if not thousands) of products you can customize and connect directly to your Etsy shop
• Everbee — Find winning Etsy products before you create them
• Tailwind — Schedule your pins and analyze what works

If you’re wondering what size your Pinterest pins should be, how to make them look great across devices, and which formats perform best, this guide will break it all down.

Why Pinterest Pin Size Matters

Pinterest prioritizes vertical images, and using the wrong size can cause your pin to be cropped, resized, or ignored altogether.

Properly sized pins take up more space in the Pinterest feed, making them more noticeable.
Pinterest favors a 2:3 aspect ratio to prevent awkward cropping.
Using the right size increases engagement, clicks, and traffic to your website.

Now, let’s get into the best Pinterest pin sizes and formats to maximize your reach.

Best Pinterest Pin Sizes for 2025

Here’s a quick summary of the most popular pinterest pin sizes. Once important thing to note: If you are using an AI image generator like Ideogram, you’ll want to select the 9:16 aspect ratio for your Pins. I’ve been using this for many months now and this size is working really well.

1. Standard Pin Size (Best for Most Content)

Recommended Size: 1000 x 1500 pixels
Aspect Ratio: 2:3
Why It Works: Pinterest recommends this size because it’s tall enough to stand out in the feed without getting cropped.

Best for:
Blog posts
Product pages
General Pinterest marketing

Pro Tip: Always keep your text near the center to avoid being cropped on different devices.

2. Long Pins (Best for Infographics & Step-by-Step Guides)

Recommended Size: 1000 x 2100 pixels
Aspect Ratio: 1:2.1
Why It Works: Longer pins can grab attention and show more details, but Pinterest may cut off extra length in some feeds.

Best for:
Infographics
Step-by-step guides
Tutorial-based content

Pro Tip: Make sure the most important information is within the top two-thirds so it’s always visible.

3. Square Pins

Recommended Size: 1000 x 1000 pixels
Aspect Ratio: 1:1
Why It Works: Square pins are easy to repurpose from Instagram, but they don’t stand out as much on Pinterest.

Best for:
Branding graphics
Instagram-style posts

Pro Tip: Use square pins only if necessary—Pinterest users scroll vertically, so longer pins perform better.

Quick side note: I’ve been seeing quite a few really simple square pins popping up on my Pinterest feed lately – like this example.

I’m guessing that some people are having success with this style, so please don’t rule out square pins! At some point, I’m sure I’ll try this myself.

4. Video Pins (Great for Engagement & Algorithm Boosts)

Recommended Size: 1080 x 1920 pixels (vertical)
Aspect Ratio: 9:16
Why It Works: Pinterest prioritizes video content because it boosts engagement and keeps users on the platform longer.

Best for:
Product demos
Behind-the-scenes content
Quick tutorials

Pro Tip: Keep videos short (6-15 seconds works best) and add text overlays for users who watch without sound.

5. Idea Pins (Perfect for Tutorials & Storytelling)

Recommended Size: 1080 x 1920 pixels
Aspect Ratio: 9:16
Why It Works: Idea Pins are Pinterest’s version of Stories, and in the past they were getting more organic reach than regular pins (currently not the case, but things may change again!)

Best for:
Step-by-step tutorials
Storytelling-style content
Behind-the-scenes peeks

Pro Tip: Idea Pins don’t include outbound links, so use them to build engagement and grow followers. They definitely aren’t as popular as they were a few years ago, so if you do decide to create idea pins, don’t spend a lot of time on them – just test the waters.

Which Pinterest Pin Format Works Best?

Pinterest supports several pin formats, but some work better than others when it comes to engagement.

Best Performing Formats:

Static Image Pins – Classic pins with text overlays (1000×1500 px)
Video Pins – Short, engaging clips with a strong call-to-action
Idea Pins – Multi-page, story-like content for building engagement

Avoid These Formats:

Horizontal Pins – They get buried in the feed and don’t perform well
Super Long Pins (Over 2100 px) – They may get cut off in some feeds
Low-Resolution Pins – Blurry images look unprofessional and hurt engagement

How to Create Pinterest Pins That Get Clicks & Saves

1. Use High-Quality Images

Blurry, pixelated, or cluttered pins won’t get engagement. Stick to crisp, clear, high-resolution images.

2. Add Text Overlays That Are Easy to Read

• Use bold, readable fonts that stand out
• Make sure text is large enough to read on mobile
• Avoid script fonts that are hard to read

3. Include a Call-to-Action (CTA)

• “Click to Read”
• “Save This for Later”
• “Try This Now”
• “Get the Free Guide”

A strong CTA increases click-through rates and saves.

4. Optimize for Pinterest SEO

• Use keyword-rich pin titles & descriptions
• Add alt text for accessibility and search ranking
• Pin to SEO-optimized boards for better visibility

5. Maintain a Consistent Brand Look

Use branded colors, fonts, and templates so your pins are instantly recognizable.

Final Thoughts: The Best Pinterest Pin Sizes & Formats

If you want maximum engagement on Pinterest, stick to these best-performing pin sizes:

Standard Pin (1000 x 1500 px) – Best for most content
Long Pin (1000 x 2100 px) – Best for infographics & guides
Video Pins (1080 x 1920 px) – Best for engagement
Idea Pins (1080 x 1920 px) – Best for storytelling & tutorials

The most important takeaway? Pinterest favors visually appealing, high-quality, and SEO-optimized pins.

Now it’s your turn!

What pin size and format have you found most successful? Let me know in the comments!

Whether you’re using it to grow your blog, drive traffic to a business, or just create an aesthetically pleasing collection of ideas, Pinterest can be a game-changer. But if you’re staring at that empty Pinterest board wondering what exactly am I supposed to pin?, you’re not alone.

The good news? Pinterest isn’t just another social media platform—it’s a visual search engine. This means the right pins can bring you long-term traffic and engagement. The key is knowing what works and what doesn’t.

To save you from the trial-and-error struggle, here are 12 Pinterest ideas that work amazingly well for new users. Let’s get you pinning like a pro.

1. Blog Post Graphics

If you have a blog, Pinterest is one of the best places to promote it. Unlike social media posts that disappear within hours, Pinterest pins can drive traffic to your blog for months—sometimes even years.

To make the most of your blog graphics:

• Use vertical images (a minimum of 1000×1500 px is ideal)
• Add bold, easy-to-read text overlays
• Stick with bright, eye-catching colors

Not a designer? Tools like Canva have pre-made Pinterest templates that make creating pins a breeze.

2. Infographics

People love quick, digestible information, and that’s exactly what infographics deliver. Whether it’s “10 Productivity Hacks”, “Step-by-Step Skincare Routine”, or “How to Start a Blog in 2025”, a well-designed infographic can get tons of saves and shares.

If you want your infographics to perform well:

• Keep them visually clean and easy to read
• Use numbered lists or step-by-step layouts
• Add your website link to drive traffic back to your site

3. Inspirational Quotes

Motivational and inspirational quotes never go out of style on Pinterest. They perform well because people love saving and sharing them.

To create Pinterest-friendly quote graphics:

• Use beautiful typography and simple backgrounds
• Stick with light, neutral, or pastel colors for a soft, aesthetic look
• Post quotes related to your niche (business quotes for entrepreneurs, self-love quotes for wellness brands, etc.)

If you can create your own original quotes, even better. Those tend to get more shares than generic ones.

4. How-To Guides & Step-by-Step Tutorials

Pinterest is a go-to place for learning. People love tutorials that walk them through a process, whether it’s “How to Bake the Perfect Chocolate Chip Cookie” or “How to Grow Your Instagram in 30 Days”.

You can create:

• Step-by-step image guides (like a mini infographic)
• Carousel pins (multiple images showing each step)
• Short, actionable tips in an easy-to-read format

Pro tip: If you already have a blog post with a detailed tutorial, summarize the key steps in a pin and direct people to your blog for the full details.

5. Product Images & Promotions

If you sell products—whether they’re physical items, digital downloads, or online courses—Pinterest is an amazing place to showcase them.

People on Pinterest love shopping but they don’t like traditional, “salesy” ads. Instead of just posting product images, create pins that highlight:

• Product benefits (instead of just features)
• Customer testimonials
• Before-and-after transformations

If you’re selling printables, planners, or digital downloads, showing a mockup of the product in use can help increase engagement.

6. Seasonal & Holiday Content

Pinterest is huge for seasonal trends. People start looking for holiday ideas months in advance—so if you’re posting about Christmas in December, you’re already late.

Some ideas to pin:

• Gift guides (“Best Gifts for Coffee Lovers”)
• Holiday recipes and crafts
• Seasonal outfit inspiration
• Event planning tips (like wedding planning timelines)

For the best results, start pinning seasonal content at least 2-3 months in advance.

7. Listicles & Round-Up Posts

People love lists. If you have blog content with “Top 10” or “Best of” style articles, those tend to perform well on Pinterest.

Some examples:

• “10 Best Home Office Gadgets for Productivity”
• “5 Must-Read Books for Female Entrepreneurs”
• “7 Budget-Friendly Travel Destinations for 2025”

The key to success? Make your pin visually appealing and use engaging, curiosity-driven titles to encourage saves and clicks.

8. Behind-the-Scenes & Personal Brand Content

Pinterest isn’t just for polished, magazine-style content—it’s also a great place to share your story and build your brand.

Some ideas:

• Your workspace setup (home office, favorite tools, creative process)
• Behind-the-scenes of your business (like product packaging or how you make something)
• Your personal success story (“How I Grew My Blog to 100K Monthly Views”)

People love following creators they feel connected to, so don’t be afraid to show a little behind-the-scenes magic.

9. Trending & Viral Topics

Pinterest search trends shift throughout the year, and jumping on trending topics can help you gain more visibility.

Some ways to find Pinterest trends:

• Use the Pinterest Trends tool to see what’s currently trending
• Follow popular accounts in your niche and see what’s performing well
• Use Google Trends to find seasonal search topics

Creating content around what people are actively searching for gives your pins a higher chance of going viral.

10. Freebies & Lead Magnets

If you want to grow your email list, Pinterest is one of the best platforms to promote free resources like:

• Printable checklists
• Free guides or eBooks
• Canva templates
• Mini courses or webinars

The trick is to create a visually appealing pin that showcases the benefits of your freebie and links directly to your signup page.

11. User-Generated Content & Testimonials

Sharing real customer testimonials, reviews, or results is a great way to build trust and credibility on Pinterest.

This works especially well for:

• Course creators
• Digital product sellers
• Service providers

If you don’t have customer reviews yet, you can create pins showcasing success stories, before-and-after results, or case studies.

12. Pinterest Idea Pins (Short-Form Video & Carousels)

Pinterest has been pushing Idea Pins, which are a mix between Instagram Stories and TikTok videos.

These work great for:

• Quick tutorials (showing a DIY process in 30 seconds)
• Mini vlogs
• Product demos
• Before-and-after transformations

Because Idea Pins get more reach than regular pins, they’re an easy way to boost engagement—especially if you’re new to Pinterest.

Final Thoughts

If you’ve been overthinking what to pin on Pinterest, hopefully this list gave you a clear starting point. The trick is to mix up different types of content, experiment with what works for your audience, and stay consistent.

Pinterest isn’t about instant results, but if you pin regularly and create high-quality content, it can turn into one of your best traffic sources.

Now that you know what to pin, the next step is to start creating. Happy pinning!